WebJun 11, 2024 · In selecting DDB as its new ad agency partner, the Army severed its contracts with McCann Worldgroup, which had been the …
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WebJan 22, 2024 · Minority owned New York ad agency HERO Group (aka HERO Collective) filed suit against Omnicom-owned agency DDB in Illinois Northern District Court court this week, alleging DDB “exploited” HERO to win the U.S. Army contract and didn’t pay it … WebApr 6, 2024 · American agency Siegel+Gale has updated the logo and branding of the United States Army for the first time in more than 20 years. The rebranding includes the logo, fonts, iconography and the... easycoverage.org
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WebJan 22, 2024 · DDB Chicago sued over $4 billion Army ad contract A minority-owned agency in New York is seeking $100 million, alleging it was 'exploited' in a 'classic bait-and-switch' By Ally Marotti.... WebMar 7, 2024 · The U.S. Army is bringing back its classic “Be All You Can Be” slogan from the 1980s for a campaign that senior commanders hope will help turn around recruiting troubles ABC News Video WebThe U.S. Army's animated ad series aims to close its 'relatability gap' with Gen Z 'The Calling' campaign created with DDB strives to connect with younger audience through diverse tales showing... easy coverage for java